Called
to Cause

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Why we named it Called to Cause

Oct 28, 2026 · Twinee Madan

Every founder has an origin story. Every investor has a reason they said yes. Called to Cause is the show where we get both.

We sit down with the builders creating category-defining companies and the investors putting their capital where their conviction is. No pitch decks, no polish. Just the real moments: the years nobody saw, the check that almost didn't get written, the belief that outlasted the doubt.

Same story, both sides of the table

Capital and company-building are usually told separately. We think they are the same story. Founders talk about what it costs to build. Investors talk about why they said yes when everyone else said no.

Because the best companies aren't just funded; they're called into being.